With a little help from our marketing team here at Porter Novelli, one of my humble blog posts got picked up this week by Freshbusinessthinking.com.
You can (re-)read my post "13 bleedin' obvious tips for writing a good blog post" here, if you so wish. It's pretty basic stuff, but that was kinda my intention. Also, I'm delighted to see that tip number 11 - "Slag off Harry Redknapp" - remained intact. I'm more pleased that I held back, my true opinion on the old sod would've been unprintable.
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